Tay Guan Hin is the Creative Chairman of BBDO Singapore. Previously, the Founder of TGH Collective. He is a profound alchemist of creative success in a team working on the most creative agency worldwide networks, like JWT, Grey, Saatchi & Saatchi, and Leo Burnett. Guan's role continues to deliver insightful creativity that builds on digital and innovative engagement to increase brand preference: for Visa, AIA, Shell, Johnson & Johnson, Abbott, P&G, HSBC, and Unilever, by improving their market share and solving complex business challenges. He operates well within this complexity, always matching flawless execution with inspiring creative ideas staying true to the brand's DNA. 
Besides serving as the first Asian Cannes Lion Jury President, also been invited to sit on various digital shows such as Cannes Lions Digital Jury and the upcoming MENA Digital Awards 2019 (MDA).
A charismatic keynote speaker for Vertical Storytelling (Creative Mobile Content), he was on stage in Adfest, Content Marketing Summit in Korea, including the E-Commerce Expo in Singapore. He is currently also the President of the Asia Professional Speakers Association.